Product

As a firm believer that terminology matters, Product can feel like a head scratcher. Sometimes noun, always a verb - Product is a communication tool built from the company DNA, solving a need, driving growth and constantly shaping to improve life. They solve problems through a number of channels - either Software (SaaS) or Platform (PaaS) as a Service and weave its growth between a number of departments - Marketing, Client Experience (CX), Customer Service, Technical and Analytics. Product adheres to the shape of the business strategy developed with and by Executive, the Boardroom and Steering committees.

Simply put; it's the epicenter between varied departments and colleagues with a range of expertise and insight who traditionally have their own set ways of working (WoW). And yet - it's never about the company, it's about the Problem. It's about you, the public and how the product makes your life easier. It's disruptive, it's challenging, it's exciting.

Working in Product means taking that vision and creating strategies and processes to bring it to life. It uses systems like Agile, Scrum, Kanban, Waterfall, it relies on communicating to the public through shaping your Customer Relationship Management (CRM), Content Management System (CMS), Learning management System (LMS) or eCommerce platform and reinforces growth through marketing channels.

I've built products for the Legal, Education, Health and Finance sector; for Government (State/Federal) and NFP's. The commonality between all of them is simple. What's the gap, and how to best solve that problem via the most appropriate means. How do we find alignment between stakeholders and take personalities on that journey. What's the appropriate language for our audiences and how do we build for scale.

Below is a select few Products I've built in the public domain and you can request my folio.

The Separation Guide I built the Support Hub product - a LegalTech platform and disruptor that triaged, educated and matched individuals going through separation with professional services that viewed court as a last resort.	Retirement Essentials Retirement Essentials is a disruptor in the Fin-tech space, giving access to affordable retirement advice – starting with a smarter way to get and keep the Age Pension	Red Cross Shop The Shop was an eComm platform for donated goods, requiring significant coordination between Logistics, and brick and mortar stores across Australia.
Not another gift shop Not Another Gift Shop is an eComm platform I built in Shopify which utilised an anti-marketing strategy to creatively promote thoughtful spending over Christmas.	Breakthrough for Families I built the website front end and managed their CMS, conducted usability testing and promoted visual identity and branding.	I built the platform for leaders in the alcohol and other drug space, to skills share, network and appeal to support for difficult cases.
Education Services Australia Education Services Australia (ESA) supports the delivery of national priorities and initiatives in the schools, training and Higher Education sectors. I directed their media, digital, procurement and resource areas.	Myfuture I built and developed digital resources for Australia’s free online career information service that assists career planning, career pathways and work transitions.	Improve I directed resources for Improve, an interactive assessment tool developed by Education Services Australia that enables teachers to create and conduct personalised student tests in STEM.
Safe Schools Hub I managed the resources and media development of The Safe Schools Hub, an insight into the National Safe Schools Framework with a wide range of online resources.	Language Learning Space I procured gamification content for the suite of Language challenges including modules for teachers, on a range of topics across the three language apps - Japanese, Mandarin and Indonesian.	Scootle I procured content for Scootle, the 'one stop shop' that provides teachers with access to more than 20,000 digital curriculum resources in the National Digital Learning Resources

Product

The Separation Guide

I built the Support Hub product - a LegalTech platform and disruptor that triaged, educated and matched individuals going through separation with professional services that viewed court as a last resort.

Retirement Essentials

Retirement Essentials is a disruptor in the Fin-tech space, giving access to affordable retirement advice – starting with a smarter way to get and keep the Age Pension

Red Cross Shop

The Shop was an eComm platform for donated goods, requiring significant coordination between Logistics, and brick and mortar stores across Australia.

Not another gift shop

Not Another Gift Shop is an eComm platform I built in Shopify which utilised an anti-marketing strategy to creatively promote thoughtful spending over Christmas.

Breakthrough for Families

I built the website front end and managed their CMS, conducted usability testing and promoted visual identity and branding.

I built the platform for leaders in the alcohol and other drug space, to skills share, network and appeal to support for difficult cases.

Education Services Australia

Education Services Australia (ESA) supports the delivery of national priorities and initiatives in the schools, training and Higher Education sectors. I directed their media, digital, procurement and resource areas.

Myfuture

I built and developed digital resources for Australia’s free online career information service that assists career planning, career pathways and work transitions.

Improve

I directed resources for Improve, an interactive assessment tool developed by Education Services Australia that enables teachers to create and conduct personalised student tests in STEM.

Safe Schools Hub

I managed the resources and media development of The Safe Schools Hub, an insight into the National Safe Schools Framework with a wide range of online resources.

Language Learning Space

I procured gamification content for the suite of Language challenges including modules for teachers, on a range of topics across the three language apps - Japanese, Mandarin and Indonesian.

Scootle

I procured content for Scootle, the 'one stop shop' that provides teachers with access to more than 20,000 digital curriculum resources in the National Digital Learning Resources